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Local company develops new tech to help restaurants survive

MOUNT PLEASANT, Mich., February 2, 2021 — The hospitality industry, more than any other industry in the nation, has suffered the most significant sales and job losses since the COVID-19 outbreak began. To respond to the growing needs of the industry, local company Bring Your Own Data (BYOD™) has created a solution to assist restaurant owners in operating their business, and to give customers assurance that establishments are safe to dine in.

As part of the solution, BYOD™ has produced a digital platform that allows operators to connect and track key elements of their business including labor, food costs, sales, customer engagement, food delivery, menu management, reservations, food safety and general maintenance. COVID-19 requirements also led to the developments in the application including employee health screenings and temperature verification (Temp Protect™), contact tracing (Guest Protect™), and event space registration (Event Protect™).

“In the restaurant business, people don’t see all the measures that are taken behind the scenes, but they have always trusted that the right protocols were in place.” said Dave Dittenber, owner/founder of BYOD™. “We need to start defining the new normal, and if that means more transparency, this technology will show the consumers that restaurants are doing what they need to do to create a safe environment to dine.”

BYOD™ currently has more than 200 customers utilizing their platform and have strategically partnered with TRUST20 – a subsidiary of Gordon Food Services. TRUST20 is a certification program that follows high standards and tactics to ensure that each consumer is confident that a restaurant is safe to dine in. These standards include cleaning, sanitization, and social distancing to ensure the health of employees and diners.

“Innovative technologies like BYOD ™ are critical to get businesses open during this time of uncertainty,” said Erin Strang, President + CEO of Central Michigan University Research Corporation. “This is really what makes magic happen -- industry driving innovation with the support and tireless work of the SBDC and the MEDC.”

Central Michigan University Research Corporation (CMURC) and its partners at Michigan Economic Development Corporation (MEDC) and Small Business Development Center (SBDC) were able to administer BYOD™ a BAF award to provide support for specialized services. The BAF award will allow the necessary milestones including legal work and improving training tools required to implement the program into new facilities.

For those in the hospitality industry, MRLA or TRUST20 members can utilize the platform for free, or $25 per month for one year. No additional hardware is needed. Contact for more information.


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