Broadcasting Big Ideas: Local Marketing for Michigan Entrepreneurs

Angie Evans Helps Great Lakes Bay Businesses Shine 

Known to many in the Great Lakes Bay Region as the voice on 95.3 WCFX, Angie Evans has also built a reputation behind the scenes as a marketing strategist helping small businesses find their audience. As a Marketing Consultant for Black Diamond Broadcasting, she blends creativity, strategy, and genuine care for her community into every campaign she touches. 

Getting a local business to stand out can be challenging, especially when budgets are tight and results take time. Evans works closely with small business owners to develop full-service marketing strategies tailored to their goals and audiences. Her services range from paid digital and broadcast advertising to social media branding and engagement, all with a focus on helping clients share their passion with the community. 

Storytelling comes naturally to Evans. In addition to her consulting work, she is the on-air voice 95.3 WCFX, where she connects daily with listeners across the region. That experience translates directly into her marketing approach, where listening, curiosity, and authenticity are just as important as strategy and placement. 

“Every client and their needs are different, and that’s what keeps me motivated,” said Evans. “I get to play strategist helping clients figure out the right mix of radio, social media, and digital marketing strategies to reach their audience.” 

At the CoWork RC studio within the CMURC shared workspace, Evans can often be found mapping out campaigns while chatting with entrepreneurs and sharing marketing tips over coffee, turning a quiet office into a hub of ideas. Her approachable style and collaborative mindset have made her a trusted resource for entrepreneurs navigating how to grow their brand. 

“Angie provides entrepreneurs with marketing guidance based on the needs of their business,” said CMURC President + CEO Erin Strang. “Professionals like her bring incredible energy to our workspace, surrounding entrepreneurs with the support, technical assistance, and encouragement they need to grow. She’s part of the ecosystem that helps local businesses thrive.” 

Entrepreneurs can meet Angie Evans at Connect ME events to see what she can do for their business, inquire about marketing services through Black Diamond Broadcasting at blackdiamondbroadcasting.com/advertising, or listen to the ELM Podcast to hear her discuss her passion for marketing and community. Learn more about CMURC programs at cmurc.com.